The Recording Academy has announced seven Hispanic Heritage Month virtual programs that will feature members of the Academy, alongside music journalists and other music industry professionals. 

The panels will be hosted on the Academy’s official YouTube channel, GRAMMY.com and across select social media platforms. The first event kicks off Tuesday, September 29, 2020. Each program will premiere on the Recording Academy’s official YouTube and Facebook pages at 3 pm PT / 6 pm ET on the listed date. 

Check out the full schedule:

9/29 — GRAMMY U Masterclass with Maria Elisa Ayerbe – Powered by Mastercard® 
10/5 — Quick Conversation: The History & Globalization of Latin CCM   
10/7 — Quick Conversation: How Political Uprisings & Their Influence on Latin Music 
10/9 — Bringing La Cultura to the Masses 
10/12 — Writing OURstory: The Journalists Covering The New Latinx Musical Explosion 
10/13 — Industry Insights: Building the Right Team with Snow Tha Product 
10/14 — Care for the Culture: Afro-Latinas in Music 

GRAMMY U Masterclass with Maria Elisa Ayerbe – Powered by Mastercard®
Recording Academy Florida Chapter Governor and audio engineer Maria Elisa Ayerbe demonstrates how to record quality audio with accessible gear in a home environment. 

The History & Globalization of Latin Contemporary Christian Music 
In this Quick Conversation presented by the Recording Academy’s Washington, D.C. chapter, Latin GRAMMY nominated singer Lucía Parker shares the heritage, influence and evolution of worship music in Latin America and Spanish-speaking communities in the United States. 

How Political Uprisings & Their Influence on Latin Music
Licensed clinical social worker and therapist, Cecilia Esquivel, LCSW-C, explores the role of music in the social injustice movements of Latin America in this installment of the Quick Conversation series presented by the Recording Academy’s Washington, D.C. chapter. Esquivel, who is also the co-owner of Maryland-based InTune Recording Studio, will also explore the intersection of Latin music and social activism in the United States.

Bringing La Cultura to the Masses
Being in the room is one thing, but having a seat at the table is another. Latinx music industry executives have trail blazed various areas of the industry and continue to shape the landscape of Latin music around the world. So, as technology creates room for the rise of the independent artist, what is their role and how are they pushing the evolution of Latin music forward? This conversation will also provide insight on the different perspectives of the “Latinx experience,” industry trends, support groups and resources. 

Writing OURstory: The Journalists Covering the New Latinx Musical Explosion
We are living in one of the most exciting eras for Latin music. As technology is helping Latin artists break barriers like never before, Latinx journalists are helping break barriers in music journalism and media as well. This candid conversation will gather some of the storytellers covering the cultural moments shaping Latinx music and media today. The panelists will also share their experiences navigating predominantly white publications and industries, and the unique skills they bring to the industry as multicultural journalists. 

Industry Insights: Building the Right Team with Snow Tha Product
Whether you’re an indie artist or a signed artist, building the right team to support the business of your artistry is an important decision. Rapper Snow Tha Product, along with members of her team, sit for a candid conversation to chat about the importance of aligning with a manager, publicist, and agent that understands your culture, goals, and vision. The event will be moderated by media personality Jessica Flores.

Care for the Culture: Afro-Latinas in Music
Presented by the Recording Academy’s Florida Chapter, this conversation will feature a panel of Afro-Latina artists as they dive into the history and culture of Afro-Latinidad, and share how their identities empower and shape their careers in music.