OP-ED: How To Ensure Music’s Survival In The COVID Era
While the music industry continues to face unprecedented challenges from the closure of music venues and the reduction in music usage in shops, restaurants and other businesses, there’s a lot to be hopeful about. Music instrument sales have increased. More music is being streamed than ever before. TikTok and Snapchat have been entered into licensing agreements with publishers; paid for live streaming is increasing. However small, there are reasons to…