WHO:
Artist/Creative Participants include: Current GRAMMY® nominees: songwriter Skylar Grey (Best Rap Song & Song of the Year); songwriting team Angela Hunte and Jane’t Sewell (Record Of The Year & Best Rap Song); songwriter/producer Claude Kelly (Best R&B Song); rapper Lecrae (Best Rock Or Rap Gospel Album); multi-platinum producer RedOne (Album Of The Year & Producer Of The Year); and singer/songwriter Eric Roberson (Best Urban/Alternative Performance). Additional participants include: GRAMMY-winning producer Warryn Campbell; GRAMMY Award-winning engineer Manny Marroquin and artists JoiStarr, Mohombi, Kelly Price, and Jordin Sparks.
Industry Professionals include: "Glee" music producer Adam Anders; Senior Vice President of Creative at Universal Publishing Jennifer Blakeman; Recording Academy Chair Emeritus, GRAMMY Foundation® and MusiCares® Board member and multi-GRAMMY-winning producer Jimmy Jam; Thornell Jones of Fortress Marketing; "The Tonight Show with Jay Leno" and GRAMMY Telecast musical director Rickey Minor; USC director of performance venues Brandon Operchuck; Chair of the GRAMMY Foundation Board and chief marketing officer of Coca-Cola North America Bea Perez; MusiCares Board member and head of urban music for EMI Music Publishing Jon Platt; President/CEO of The Recording Academy®, the GRAMMY Foundation and MusiCares® Neil Portnow; USC associate dean for the USC Thornton School of Music Chris Sampson; publicist/entrepreneur Simone Smalls; and publicist Karen Sundell.
WHAT:
Top music industry professionals discuss the realities of the music business and careers in music with more than 700 Los Angeles area high school students at GRAMMY Career Day, a GRAMMY in the Schools® initiative of the GRAMMY Foundation with support from Best Buy. Additional funding is provided by Converse and the Hot Topic Foundation. GRAMMY Career Day conducts a variety of workshops focusing on various fields in the music industry, utilizing the entire USC Thornton School of Music campus.
In addition, a significant milestone in support of the GRAMMY Foundation’s education programs will be announced at the event.
WHERE:
University of Southern California
Thornton School of Music
820 West 34th Street, Los Angeles, California 90089
WHEN:
Wednesday, Feb. 9, 2011, 8:30 a.m. – 2 p.m.
8:30 a.m. Press Check-In (Booth Ramo Concert Hall)
9 a.m. – 10:25 a.m. Career Workshops Session One (Various Classrooms)
9:30 a.m. – 9:55 a.m. One-On-One Interviews with Session Two participants (Booth Ramo Concert Hall)
10 a.m. – 10:50 a.m. Press Reception/One-On-One Interviews with Session One participants
(Booth Ramo Concert Hall)
10:35 a.m – 12 p.m. Career Workshops Session Two (Various Classrooms)
12:05 – 12:30 p.m. Lunch
12:50 – 1:50 p.m. GRAMMY Jazz Ensembles Performance (Tutor Center Grand Ballroom)
WHY:
To encourage careers in the music business, GRAMMY Career Day provides high school students an opportunity to interact with music industry professionals in educational settings throughout the country.
The GRAMMY Foundation® was established in 1989 to cultivate the understanding, appreciation and advancement of the contribution of recorded music to American culture — from the artistic and technical legends of the past to the still unimagined musical breakthroughs of future generations of music professionals. The Foundation accomplishes this mission through programs and activities that engage the music industry and cultural community as well as the general public. The Foundation works in partnership year-round with its founder, The Recording Academy®, to bring national attention to important issues such as the value and impact of music and arts education and the urgency of preserving our rich cultural heritage. Campbell's Labels For Education program is proud to be the official education partner of the GRAMMY In The Schools programs. For more information, please visit www.grammyintheschools.com.
